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There is a lot of disinformation about SEO available on the web which can lead you in the wrong direction about what SEO really is and what it does for your site. This can also be linked with unrealistic goals so lets clear things up before we get into it.

What is SEO?

SEO is an acronym for “Search Engine Optimisation” which is basically the process of optimising your website so search engines can index your content accordingly; enabling the right people to find it using those search engines. The main purpose behind SEO is to increase traffic to your website by having search engine friendly pages. SEO is a part of Search Engine Marketing (SEM) which covers all areas of promoting your website, through advertising, SEO, link building, pay per click, article submissions and so on. SEO is often considered to be the technical aspect of SEM.

What does RedPebble do?

RedPebble include SEO into every project we do as standard practice.  We will optimise your websites for best visibility in the search engines by following the search engine guidelines to give your website the best possible start.

Here is a list of some of the steps we implement
  • Extensive Keyword / Keyphrase Research
  • Search Engine Submission
  • Content Analysis / Development
  • In-depth META Tag Creation
  • XML Sitemaps
  • Inclusion of Analytical Software to Track Success
  • Standards Based Designs
  • Follow the Google Webmaster Guidelines
This list and more are part and parcel of every project we develop; we work closely with you to get to know your business better in an effort to further develop these services.

RedPebble SEO Disclaimer

Because of the dynamic nature of the internet and search engines alike it is impossible to maintain top rankings all the time. Google and search engines like it are always improving on their search algorithms continuously and that can affect a websites performance in search results. Although we do everything in our power to help your site perform as best it can, it is impossible to fully guarantee continuous top rankings.

Using standard, trusted and best practices outlined by Google and other search engines is a key element in the pursuit of high rankings. There are no quick fixes to good rankings for a new website. It will almost always take time and effort to become visible on the internet via search engines.